The rules of the real estate industry have changed permanently. Visualization is no longer an additional service or luxury – it is a necessity that determines the success of new property sales. Today's customer expects to see the property realistically before even the first grout is poured. This is a reality that every real estate developer and broker must adapt to.
3D visualization offers us a unique power tool for presenting new properties. At Visu24, we have seen how high-quality visualizations not only attract attention - they build trust and significantly speed up the sales process. When social media feeds are full of similar images, a photorealistic visualization of your property will make the browser stop.
The true value of visualization lies in its ability to push the boundaries of imagination. Traditional floor plans leave too much to the client's imagination. 3D visualization, on the other hand:
· Turns abstract plans into tangible experiences
· Presents spatial solutions and materials exactly as they will be
· Instantly elevates your listing from the mass of housing portals to the top level
Unlike old-fashioned presentation methods, 3D visualization also serves as a design aid. Errors and shortcomings are revealed before construction begins, saving both time and money. This is especially important when talking about what is perhaps the largest investment of a customer's life. Trust must be earned even before the first stone is laid.
Virtual reality (VR) and augmented reality (AR) have taken visualization to a whole new level. These technologies don’t just show objects – they invite customers to experience them. This immersion builds an emotional connection that is an indispensable part of the purchasing decision.
Read: Visu24 customer experiences:
- Professional cooperation with Visu24: Photorealistic 3D images bring architecture to life >>
- Visu24 implemented 3D modeling and video adaptation for Energiequelle's wind power projects for the EIA procedure and landscape impact assessment >>
- Swedish Havsporten Karlholm Strand AB thanks Visu24 for successful 3D visualizations for a villa project>>
- Visu24 and Honka Japan promote Finnish log construction to the Japanese >>
- Valiotalo's experiences with Visu24 >>
- Olas Group Oy's Henri Mattila's experiences with Visu24 >>
What does visualization mean in new projects?
3D visualization has revolutionized real estate marketing. But What does visualization mean in practice in new projects? It's about much more than just pretty pictures – it's about bringing an entire home to life before the first foundation is poured.
In practical terms, 3D visualization in a new development is a photorealistic digital model of an unbuilt property. Computer-generated three-dimensional models show prospective buyers exactly what they will get – whether it is an apartment building, a detached house or common areas. Every light, texture and detail is designed to reflect reality.
Visualization is not limited to just one form. Our product range includes:
· Photorealistic still images of interiors and exteriors
· Immersive virtual tours
· Interactive 360-degree views
· Live animations and area videos
Each of these tools can be tailored to the client's needs, whether it's selling a single apartment or launching an entire residential area.
[IMAGE: Examples of different visualization types: still image, 360 view, and animated image]
3D visualization vs. traditional presentation methods
For decades, traditional floor plans have been the only way to present unbuilt properties. Their time is over. These technical documents leave far too much to the client's imagination, often leading to disappointment and uncertainty.
3D visualization offers significant advantages compared to traditional presentation methods:
| Traditional presentation methods | 3D visualization |
|---|---|
| Two-dimensional drawings | Three-dimensional view |
| Requires technical understanding | Easily understandable for everyone |
| Does not display materials realistically | Realistic materials and lighting |
| Difficult to understand proportions | A clear understanding of the size of the premises |
| Does not show furnished space | Presents the space furnished and decorated |
At Visu24, we have found that when a customer sees a 3D visualization, it is easy for them to understand the true dimensions and possibilities of the space. A floor plan may only show walls and doors, but a visualization shows a home – a place where the customer can imagine themselves living, eating and sleeping.
Why visuals are important before construction
Visualization is not just a marketing tool – it is a trust builder. It is a bridge between an abstract plan and a real home, when the physical building does not yet exist. This is crucial for pre-marketing.
The importance of visualization is emphasized for three key reasons:
- Buyers make better decisions when they see accurate visualizations – no guesswork, no surprises
- Uncertainty decreases and confidence increases, which is essential for life's biggest investments
- Marketing can be started months earlier, the target stands out from the mass, and the sales cycle is significantly shortened
I have seen many times how a potential buyer rejects an item with poor or no visualization – not because the item is not good, but because they are unable to understand its potential based on technical drawings alone.
Realistic visualizations work like a time machine. They show you exactly what the finished project will look like. They help you visualize details that are impossible to see from floor plans – the amount of natural light at different times of the day, the interaction of materials, or the size of rooms in relation to each other.
Additionally, visualization allows you to test alternatives without the expense of construction. The same space can be presented with different materials, interior solutions and color palettes. This not only helps the client make decisions, but can also reveal design flaws that would otherwise only be apparent during the construction phase.
3D interior visualization doesn’t just convey information – it evokes emotions. It creates an image of the home, not just the building. High-quality visualizations make potential buyers react emotionally, which is often a decisive factor in the purchase decision. They speed up decision-making and reduce misunderstandings, providing a view into the future.
Read more:
- Real Estate Drone Photography in Finland – Prices, Benefits and Competition >>
- Station Drawing – Price, Content and Instructions: Everything You Need to Know >>
- The best free floor plan and floor plan drawing programs >>
Why traditional marketing is no longer enough
The housing market is in the midst of a transformation that many industry professionals still don't fully understand. The change is not a slow fade, but a complete transition into a new era. Traditional marketing methods that brought in buyers just a few years ago are now leaving developers with empty homes wondering what happened.
The biggest weakness of traditional marketing is its one-way nature. It shouts with a megaphone but never listens. It doesn’t offer real interaction, leaving us completely in the dark about how our message resonates with our target audience. This is no longer acceptable in a world where results can be measured in real time.
Blind spots of traditional marketing:
· Inaccuracy in targeting – the same messages for everyone
· Difficulty measuring results – where is the data?
· Lack of interaction – a one-way exclamation point
· The limitations of visual experience – on paper they remain on paper
Customer expectations have changed
We live in the era of the customer. Today, the companies that succeed are those that not only understand customer needs but are able to create experiences that exceed them. With digitalization, power has finally shifted from sellers to buyers.
This shift in power is particularly evident in the housing market. Today's home buyer is no longer content to wait for bits of information from the seller. He or she wants:
- See the object from all angles
- Experience the atmosphere of the space before building
- Visualize your life in your future home
- Compare options from the comfort of your own couch
When customers have unlimited options, their loyalty is no longer a given. They are not just buying a home – they are buying a holistic experience, a dream of a better life. A floor plan and technical specifications alone are not enough to create the emotional experience that leads to a sale.
It is also worth noting that the same change is happening in the B2B sector. Why? Because business decision-makers are also consumers. Their expectations have been shaped in the same way, and they bring these expectations to the table. Developers who understand this will gain market share over the next ten years.
Competition is tougher than ever
The increasingly competitive environment in the housing market is forcing every player to look for new ways to differentiate themselves. The oversupply of housing in many areas has led to a situation where mediocre is no longer enough – you have to stand out or die.
This is especially true when it comes to new home sales. When customers are browsing dozens or hundreds of options online, first impressions matter:
· Poor visualization = passing in less than a second
· Mediocre visualization = quick glance and move on
· Top-notch visualization = stopping, exploring and connecting
On social media, new property ads compete with all other content – friends’ photos, news, videos. Without a strong visual element, your property will drown in invisible waves of algorithms. When everyone is investing in the same neighborhoods and building similar apartments, visualization is often the only way to stand out.
Traditional marketing is not completely dead – local newspapers, for example, still reach a portion of the target audience. But it alone is no longer enough. The reality is that effective marketing requires a multi-channel approach, with 3D visualization forming a cornerstone.
Even large Finnish export companies are now investing in developing digital marketing to compete internationally. The same trend is inevitable in the real estate industry. Those who embrace visualization now are building a competitive advantage that will be hard to catch up with.
The benefits of 3D visualization in marketing
3D visualization is not just a stylish addition to marketing materials – it is an absolutely essential tool in modern real estate sales. At Visu24, we have repeatedly seen how correctly implemented photorealistic visualizations completely change the dynamics of sales. The most successful properties stand out precisely because of their visual appeal.
Realistically perceiving the space
It all starts with the simple fact that most people can't read blueprints. Interpreting technical drawings requires a special skill set that the average customer doesn't have. 3D visualization solves this fundamental problem immediately.
Read more:
- A floor plan helps in the construction and real estate industry! >>
- 3D modeling – what are its benefits in the construction industry? >>
- Floor plans, what are they and why are they important? >>
- 3D visualizations for new developments. Discover our selection now! >>
When a customer sees a photorealistic image of their future home, something magical happens: an abstract idea becomes real. The customer no longer guesses – they see.
3D modeling offers the customer:
· A clear understanding of the actual dimensions of the spaces
· The ability to see the behavior of natural light at different times of the day
· A concrete picture of how your own furniture would fit into the space
· Understanding how different rooms relate to each other
The difference between a traditional floor plan and a 3D visualization is like night and day. A floor plan tells you the dimensions and layout, but leaves everything else up to the client’s imagination. A visualization, on the other hand, shows you the furniture, materials, colors, lighting – the entire life within the walls of your future home.
Faster purchase decision
In real estate, time is money, and a lengthy sales process eats into profitability. 3D visualization has a direct impact on the speed of the sales cycle. Our experience shows that properties marketed with high-quality visualizations sell on average 30% faster.
Why? Because visualization:
✅ Removes uncertainty from the toxic element purchasing process
✅ Speeds up customer decision-making by showing a concrete outcome
✅ Enables pre-sales already in the planning phase
✅ Reduces unnecessary introductions and discussions
It is especially effective when the customer can be shown the same space with different material choices and interior styles. This demystifies perhaps the most difficult part of the purchasing decision: “Can I really feel comfortable in this space?”
By offering different visualizations of material and interior design options, we give the customer a clear picture of what suits them best. This not only speeds up decision-making – it makes the customer more confident and satisfied with their investment decision.
Building trust
Buying a home is one of the biggest decisions of your life. No one wants to invest a sum of money blindly, without seeing what they are buying. This is perhaps the most important value of 3D visualization: it builds trust.
Think for a moment from the customer's perspective: · He is investing hundreds of thousands of euros in something he cannot see · He has to trust that the end result will live up to the promises · He bears the risk of not liking the end result
3D visualization removes this uncertainty. It is a promise of what the customer will get. It is a concrete view of the future.
But it’s not just about customer trust. 3D modeling also benefits the design and construction team. It helps to find potential problems before construction begins. When errors are detected early, time, money and reputation are saved.
At its best, 3D visualization creates an emotional connection between the client and the unbuilt object. It tells the story of the future home – how it feels to enjoy morning coffee on a sunny balcony, gather with friends in an open kitchen, or relax in a bedroom in the evening sun.
This isn't just a pretty picture. It's a powerful psychological bridge that helps the customer move from interest to commitment and from hesitation to decision.
Read more:
- Drone photography and drone images >>
- 3D images for new properties 24/7 >>
- 360 photos for pre-marketing and sales campaigns from Visu24 >>
- 3D floor plans and drawings from Visu24 >>
How 3D visualization sets your property apart from your competitors
The real estate market is a competitive one. When ten developers are selling the same type of home in the same area, the winner is not the one with the lowest price – but the one that sticks in your mind. 3D visualization is not just a pretty picture – it is a strategic tool that elevates your property above the competition. Photorealistic visualizations convey uniqueness and premium in a way that turns heads and opens wallets.
Unique interior design solutions on display
What makes your property special? With 3D visualization, we highlight the very elements that set you apart from your competitors. A standard floor plan never tells the whole story – but a high-quality 3D visualization brings out every detail:
· How the morning sun creates warmth in the kitchen
· How open space solutions flow into each other
· How material choices create a whole that is more than the sum of its parts
At Visu24, we have found that presenting interior design options in realistic environments removes buyer uncertainty. The customer can see concretely what certain flooring materials look like or how light plays in different interiors. This approach not only makes decision-making easier – it speeds it up significantly.
The best thing is that we can tailor the visualizations to the right target group. Modern, urban solutions for a young couple. Functional, warm spaces for a family. Accessible, bright apartments for seniors. Each visualization tells a story that resonates with the right people.
Conveying the atmosphere of the destination
Atmosphere matters. A well-executed 3D visualization doesn’t just show walls and floors – it creates a homely atmosphere that makes customers feel at home before even the first brick is laid. This emotional connection is often the deciding factor that turns interest into sales.
Before the plinth is poured, we can already bring the future home to life. How does it feel to sit on the sofa after a day at work? How does the light filter through the curtains on a Sunday morning? What kind of atmosphere is created when a group of friends gather around the dining table? These are experiences we sell – not just square meters and walls.
Our visualizations highlight the best aspects of your property – the details that the architect has been honing for months or even years. They are not just illustrations, but a tangible sales tool that helps both the seller and the buyer see a shared future.
Using images on social media
Social media is today’s real estate marketing battlefield. The average user scrolls through their social media feeds at lightning speed – you have less than a second to stop them. High-quality, photorealistic images are the only way to do that. Visualization images serve as the first contact with a potential customer – and they are often the ones who decide whether interest is generated or not.
Read more:
- How to speed up the sale of your new property with new property visuals >>
- How 3D modeling makes it easier to sell your new property >>
- A virtual tour makes it easier for your customer to make a purchasing decision >>
- We also do 3D animations >>
A picture is worth a thousand words – and this is not a cliché, but a fact confirmed by neuroscience. Our brains process visual information 60,000 times faster than text. Different types of visualizations play different roles in your marketing strategy:
- Exterior pictures: Serve as a focal point for advertisements and pre-marketing materials, emphasizing the architectural appearance of the building and its placement in the environment
- Interior photos: Reflect the amount of light, material choices and lifestyle – creating an emotional connection that triggers a purchasing decision
Visualizations build a first impression that will last. Social media ads and online advertisements come to life with 3D renderings, inviting the viewer to stop and take a closer look. This isn’t just about standing out – it’s about creating an emotional connection before you even meet a customer.
Technology opportunities: VR and AR
Real estate visualization methods are constantly taking new leaps. Virtual reality (VR) and augmented reality (AR) are no longer technologies of the future – they are already here, fundamentally changing the way new properties are presented and experienced.
Virtual tours open up as entire worlds
VR technology has revolutionized the customer experience. When viewed through virtual reality glasses, the artificial world becomes amazingly realistic – the customer is no longer looking at the image, but stepping inside it. The effect of depth, height differences and perspectives create a genuine sense of presence that traditional presentation methods can never achieve.
At Visu24, we have seen how virtual tours change the purchasing decision process:
· Customers don’t just see the space – they experience it · Decision-making is accelerated as uncertainties are reduced · Buyers are able to share the experience with family members remotely
360-degree images are a lighter yet still impressive form of virtual tours. They allow you to explore a space from every angle using a standard mobile device or computer. The viewer can view the home from every angle, examine the details, and get a true sense of the space’s feel and proportions – all during the pre-marketing phase, before the first construction phase.
Virtual experiences build an emotional connection that is an essential part of the purchasing decision:
“When a customer sees their morning coffee steaming on the table and sunlight flooding the floor through VR glasses, they no longer think about square footage – they see a home.”
AR brings an unbuilt object into the real world
Augmented reality (AR) takes a different approach: it brings digital models into the real world. When a customer looks through their tablet or smartphone screen, the unbuilt object appears on an empty lot in its full size.
AR technology is changing both sales and construction processes:
· Buyers see the future building directly on the site at the correct scale · Construction companies minimize errors by comparing plans and implementation in real time · Site visits become more efficient when all parties “see” the finished building
Augmented reality allows designers, developers, and clients to work together seamlessly. As one of our clients said, “AR applications have saved us from countless mistakes and delays. When you see the plan and the real space superimposed, problems are not only revealed – they are solved.”
Real savings, not just marketing gimmicks
Both VR and AR are more than impressive sales tools – they are real cost savers. On a construction site, AR helmets and apps enable:
· Quick problem solving – e.g. checking the fit of IV tubes before installation · Remote meetings where everyone sees the same view without having to travel · Ensuring the quality of work by comparing the digital plan with the implementation
AR technology significantly reduces errors and repair costs. With centimeter-accuracy, AR applications immediately tell you if the plan and reality do not match. This saves time, money and nerves for all parties.
The future is already here
Virtual reality and augmented reality are no longer experimental technologies – they are commonplace for the most progressive real estate players. Those who leverage these technologies now are standing out in the market and offering their clients an experience that is impossible to achieve with floor plans or individual images alone.
Visu24 offers comprehensive VR and AR solutions tailored to the needs of new construction sales and construction. Whether your needs are virtual tours, 360-degree images or AR applications suitable for construction site use, we are ready to help you utilize these impressive technologies.
The impact of visualization on purchasing behavior
When it comes to homebuyer decision-making, 3D visualization goes much deeper than the surface. It’s not just about aesthetics – it’s about psychology. A high-quality visualization transforms the customer’s buying journey on many levels: it speeds up decision-making, builds trust, and – most importantly – creates an emotional connection to a home that doesn’t yet exist.
At Visu24, we have noticed that the buyer's journey begins long before the first contact. It begins the moment the eye stops to browse the visualization image.
Creating images – the basis for purchasing decisions
The true power of visualization lies in its ability to create experiences and emotions. When a customer sees a photorealistic image of their future home, something much more significant happens than simply receiving information – they create images of life within the walls of their new home.
This psychological process is invaluable:
· The customer doesn't just see walls and windows – they see their own future
· Visualization removes the limitations of imagination and replaces them with certainty
· Confidence increases when a homebuyer knows exactly what they are getting
We have found that realistic visualizations convey the dimensions of spaces in a way that traditional drawings cannot. Customers immediately get an idea of whether a dining table will fit on a kitchen island or how a sofa group will fit on a living room window wall. This concreteness significantly reduces decision-making time.
However, the feeling is what ultimately sells the apartment. A well-made visualization invites the customer to experience:
· How does it feel to enjoy your morning coffee at the kitchen island with the sun shining in?
· How the evening sun creates atmosphere in the living room through large windows
· What it's like to spend a summer evening on the balcony of your new home
These emotional experiences are much more powerful sales tools than any technical specification. Customers don't buy squares – they buy the frames of their future.
Engagement starts before construction
In a traditional construction project, customer engagement only begins when the first shovelful of dirt is turned. With visualization, we can turn this paradigm on its head. Visualization acts as a bridge builder – it invites the customer into the project already at the design stage.
Visu24's experience has shown that an early committed customer is:
· More patient during the construction process
· More confident in their decision and less likely to back out of a trade
· More satisfied with the end result because expectations are realistic
Interactive presentations, such as changing materials and furnishings in real time, are not just cool technology – they are engagement tools. They give the customer the opportunity to make the object “their own” even before the foundation is laid. This sense of participation is a powerful driver of purchasing behavior.
On social media channels, 3D visualizations act as magnets. They stand out from the crowd and stop people scrolling. We have seen how high-quality visualizations garner many times more engagement than standard real estate photos.
Not just a sales tool – an emotional experience
Visualization is essentially storytelling. It doesn't just tell you what a home looks like – it tells you what life there feels like.
At its best, visualization works as a virtual home tour:
· The customer can visit the unbuilt site from the comfort of their own home
· The family can explore their future home together and plan their life there
· A summer home buyer can “experience” the cottage atmosphere in the middle of winter
When a customer can imagine themselves in a visualized space, the purchasing decision is no longer a question of “Should I buy this?” but “When can I move in?” This subtle but crucial psychological shift is the true power of visualization.
Visualization is not just a sales tool – it is a bridge between a client's dreams and concrete reality. It creates experiences at all stages of a construction project and makes the intangible tangible.
Read more:
- Are you interested? Request a quote from Visu24 now! >>
- 3D tour: Sell your new property faster with a 3D tour >>
- What is Digital Styling >>
- Read more about Visu24 >>
How to order an effective 3D visualization
Ordering a high-quality 3D visualization is not a complicated process – as long as you know what you are doing. At Visu24, we have refined the ordering process so that every real estate developer and broker can ensure that they receive exactly the visualization they need. The key to a successful outcome is accurate specification and the provision of the right source materials.
Mapping of initial data – the key to a smooth project
A 3D visualization project always starts with the delivery of comprehensive input data. The more detailed materials you provide us with, the better we can implement your vision without unnecessary detours. Basic input data includes:
· Floor plans and facade photos · Material information and surface treatments · Style wishes and references for inspiration · View wishes – from which angles you want to show the property
Have you noticed how many clients try to commission a visualization with just vague sketches and hopes of “making it wow”? This approach almost always leads to disappointment and unnecessary rounds of revisions. A professional approach saves both time and money.
How to deliver materials efficiently:
· BIM model or other 3D model (.fbx, .obj, .skp, 3ds) · Alternatively, CAD files (floor plans, sections, facades) · Written description of desired materials or visual style · Clear definition of the number of viewpoints required
Unlike many players in the industry, Visu24 has a clear structure for how a visualization project progresses. This streamlines the work and ensures that expectations are aligned with the end result.
Visualization project schedule
With traditional providers, the delivery of visualizations can take weeks. With Visu24's optimized process, you can receive the first drafts within 3 working days of ordering. This makes visualizations a useful tool even in tight marketing campaigns. The overall process proceeds as follows:
- Mapping of initial data and project definition
- 3D modeling and preliminary camera angle setup
- Submission of first drafts for comment
- Clear feedback loop (one loop is always included in the price)
- Finishing materials and lighting
- Final rendering in high quality
- Post-processing and delivery within the agreed schedule
Typically, the entire process from start to finish takes 3-7 business days, which is significantly faster than the industry average.
Pricing without surprises
We provide visualizations with clear pricing. Forget about vague offers and hidden costs. Visu24's pricing is structured transparently:
· Interior visualizations starting at 190€ + VAT per image
· Outdoor visualizations are priced according to project requirements, starting at €290 + VAT per image
· Always a clear total price, no surprises
Remember that the cost of visualization consists of several components: input data processing, 3D modeling, material definition, rendering, comment rounds, post-processing, and project management.
Many customers who are hesitant about the size of the investment forget the direct benefits of visualization: Shortened sales time and higher sales price. Even for one apartment, the amount invested in high-quality visualization pays for itself many times over in faster sales and better margins.
For larger projects, cost-effectiveness is further improved as multiple views can be produced from the same model cost-effectively. Unlike competitors who charge for each change separately, Visu24 offers fixed pricing that includes certain rounds of changes.
Visualization is not an expense – it is an investment that makes your project desirable before the first brick is laid.
Contact the Visu24 team today and we will tell you how we can help you visualize your specific project.
Future trends in visualization
The visualization industry is changing rapidly. Technological advances and falling costs are opening up completely new opportunities that we at Visu24 are particularly excited about. The customer experience revolution is just beginning.
Real-time rendering is revolutionizing the industry
Architectural design visualization has seen a major breakthrough. Real-time rendering applications like Twinmotion and Lumion have taken the industry to a new level. These tools create stunning 3D worlds in the blink of an eye that traditional CAD and BIM applications can only dream of.
The future looks even more amazing. Quantum computers will completely revolutionize the visualization business. Think about it: renderings that now take days or weeks will be completed in a fraction of a second. Even the most conservative estimates suggest that quantum computers will be commonplace this decade.
Personalization takes the shopping experience to a new level
At Visu24, we are convinced that personalization of visualizations is the next big leap. Customers are no longer satisfied with looking at ready-made images – they want to participate and influence. This makes the purchasing decision easier and more enjoyable for all parties involved.
One example of this development is Twinmotion 2019 v2, which connects directly to the BIMobject service. This allows products from real furniture manufacturers to be added to the model with just a few clicks. Furniture design can be done directly in a visually compelling environment, without detours through architectural programs.
Where are we going?
Technological developments are making visualization an increasingly important part of new property marketing. We’re not just talking about a marginal improvement – this is a complete paradigm shift in the industry.
Why is all this important? · Buyers can make better decisions with better tools · Developers can present their properties more attractively than ever · Designers can express their ideas more concretely
At Visu24, we are committed to being at the forefront of this change. We are constantly developing our own processes and tools so that we can offer our customers tomorrow's solutions today.
Conclusion
3D visualization has not only changed the real estate industry – it has turned the entire industry upside down. The fundamental change in the way properties are presented and sold has occurred so quickly that many industry players have been left behind.
Why do visualizations ordered through Visu24 make such a huge difference?
It’s not just about the technology we use, but the deep understanding we have of the needs of both home sellers and buyers. We’ve proven countless times how high-quality visualizations can turn a skeptical potential buyer into an excited customer – often in a single glance.
This impact is directly reflected in the business results:
· Significantly shorter sales times
· Stronger customer engagement early on
· Better ability to stand out from competitors in a saturated market
· Fewer price negotiations and discount requests
For home buyers, visualizations provide invaluable value. They eliminate the uncertainty that has always been the biggest challenge when buying a new home. They allow buyers to experience an emotional connection to their future home – a feeling that floor plans or technical specifications can never provide.
As we look to the future, we see an industry where 3D visualization is no longer an optional extra, but a must-have for any serious real estate business. Those who view visualization as an “extra cost” will soon discover how expensive this mindset will ultimately be.
3D visualization has become the core of decision-making – not just a marketing tool. It has become a fundamental way in which real estate is sold, designed and built.
So why settle for less? Visu24 offers you visualizations that don't just look good – they deliver results. We've seen their power to transform businesses every day, and we want to share that power with you.
Take a step towards the future of real estate sales. Your property deserves to be seen in its best possible light.
FAQs
Q1. Why is 3D visualization important in marketing new properties? 3D visualization helps customers better visualize their future home before it is completed. It creates strong images, speeds up purchasing decisions, and builds trust between the customer and the seller.
Q2. How does 3D visualization differ from traditional presentation methods? 3D visualization provides a realistic and interactive view of the future property, while traditional floor plans require more imagination. Visualizations help you better understand spaces, materials, and atmosphere.
Q3. How much does 3D visualization cost? The price of 3D visualization varies depending on the scope of the project. Visualization of a single interior space starts at around 190 euros + VAT. In larger projects, the costs per apartment usually decrease.
Q4. What materials are needed to order a 3D visualization? For visualization, floor plans, facade images, material information and possible 3D models are usually needed. It is also a good idea to provide a wish list for visualization and example images of the desired style.
Q5. What are the future trends in 3D visualization? In the future, we will likely see more real-time rendering, personalized visualizations, and interactive VR/AR experiences. The development of quantum computers could also significantly speed up the visualization process in the coming years.
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