Virtual apartment presentation

What is a virtual home showing?

A virtual apartment presentation is the most illustrative and interactive way to present an apartment that has not yet been built. It helps customers in decision-making and thus speeds up the creation of deals.

The virtual apartment presentation is made based on a three-dimensional computer model of the new property. If necessary, you can order the model from us at the same time as the virtual apartment presentation.

The virtual apartment presentation welcomes your customers to move freely in the apartment and view its rooms to their liking. You can rotate the viewing angle and raise and lower the view, and you can move around the room by moving your finger on the screen.

While the customer is exploring the apartment, the screen shows both the room they are currently in and a list of the other rooms in the apartment. You can go to another room in the virtual apartment presentation by clicking on the icon of that room. In addition, the apartment can be viewed from a top perspective.

We make the virtual apartment presentation as realistic as possible and decorate it in such a way that the best aspects of the apartment come to the fore. The rooms are furnished with the surface materials, fixed furniture and equipment of your choice, and they are stylishly furnished.

Natural light falls into the rooms of the virtual apartment presentation, just like in the real world, and you can see authentic views from the windows. All in all, the experience is as close to a real apartment presentation as possible.

Advantages of a virtual home presentation

In recent years and months, the virtual apartment presentation has become a small hit in the marketing field of new apartments. Developers have noticed that interactive and visual material really interests apartment seekers and speeds up the increase in the booking rate in the pre-marketing phase.

In our opinion, a virtual apartment presentation works because it is a comprehensive, interactive and experiential way to present an apartment that does not yet exist. The virtual apartment presentation is also very informative: it is the most detailed of the pre-marketing tools currently available.

In addition, a virtual apartment presentation communicates to your customers that you know their needs and value them. That you want to offer them the best possible means of getting to know the apartment you offer before making a purchase decision, conveniently at home or on the train or wherever they happen to be.

A virtual apartment presentation is especially suitable for advance marketing of larger apartments 

A virtual apartment presentation is an excellent tool for the pre-marketing of any new apartment, but it is especially well suited for the presentation of duplexes and larger apartments.

The bigger the apartment and the investment, the more important it is to ensure that the customer gets as good an idea of their new home as possible. Otherwise, unanswered questions or small uncertainties may stand in the way of the purchase decision, for example regarding the furnishing, dimensions and views of the apartment - or just the atmosphere.

A hesitant customer may not dare to commit to a ten-year mortgage. Convinced of his choice, he dares.

What does a well-done virtual home presentation look like?

Since the virtual apartment presentation has grown in popularity very recently, there are still both professional and slightly off-the-shelf products on the market. How to recognize a skillfully made virtual apartment presentation?

In our opinion, a well-executed virtual apartment presentation is

• Exact
• Realistic
• Bright
• Excellent image quality
• Easy to use
• Decorated with style
• Finished

First of all, the virtual apartment presentation must be done accurately and realistically. The dimensions of the apartment and fixed furniture must be correct to the last minute in the virtual presentation, which is perfectly possible on the basis of a three-dimensional computer model. The interior decoration materials of the apartment and preferably also the scenery must also be the same as your planned destination. This gives the customer the most accurate and realistic idea of their future home.

In terms of image quality, the virtual apartment presentation is made accurate, but still so that the presentation runs flawlessly even on a device that is a month older. The virtual presentation must load quickly and work smoothly even with a medium-sized Internet connection.

Fourthly, a good virtual apartment presentation is bright and inviting, so a good-natured, daylight-like exposure is set for it. The apartment's lamps or some of them can also be turned on to bring additional light and atmosphere.

In this visual age, an effective virtual apartment presentation is also thoughtfully decorated. Colors and furniture must be current and match the taste of the target group. The interior design should not steal attention from the apartment itself, but rather beautifully illustrate what can fit in the apartment. It should follow the basic principles of decorating so that the impression is well thought out and uniform.

A finished virtual apartment presentation looks better and gives a higher quality image of your property than a basic tuning. Finishing the virtual apartment presentation involves the same work steps as other visual marketing materials: for example, the intensity and direction of the light, shadows and reflections are carefully honed.

Completing the virtual apartment presentation is an intensive and time-consuming work phase, but in our opinion it is definitely worth the effort. A well-done virtual apartment presentation leaves the customer with a high-quality impression of the object and the apartment: his savings are really worth it!

Perhaps the most important thing, however, is that the virtual apartment presentation is easy to use and intuitive. You don't need to know how to use it in advance, but the juju of the job must be clear to the user right away by trying it. You have to press the room icon to get from one room to another. The top view of the apartment is also a really good help in understanding the layout of the apartment.

Virtual apartment presentation as part of the pre-marketing campaign for the new property

Due to the amount of work, the virtual apartment presentation is slightly more expensive than marketing tools that have been on the market for longer. How to harness the virtual apartment presentation for the most efficient use?

The virtual apartment presentation is easy to embed on websites or share as a link. According to our experience, the virtual apartment presentation works great, at least

• On the website of the new destination
• In apartment listings
• In social media campaigns
• In email campaigns

A virtual apartment presentation is also an excellent way to increase interest in a slow-moving property. If an object has not received the attention you wanted, try the virtual apartment presentation and our other effective marketing materials!